In the year 1993, a significant milestone was achieved as Dutch and Habro came into existence. United by a shared vision to enhance the quality of life for consumers, these two enterprising companies embarked on a journey marked by innovation, a forward-thinking approach, and an unwavering passion for their mission. This collaborative effort propelled Dutch and Habro to the forefront of the fast-moving consumer goods (FMCG) industry. Their ascent in this competitive landscape was not accidental but a result of dedication and diligence. Through meticulous research and relentless hard work, Dutch and Habro blazed a trail toward becoming prominent players in the FMCG sector. They aimed not only to succeed in the market but also to empower individuals to live life to the fullest, unburdened and free to make their choices.

The core ethos of Dutch and Habro remained focused on providing products and services that resonated with the desires and needs of consumers, ensuring that the freedom to choose and enjoy life was accessible to all. As they continued to evolve and grow, Dutch and Habro remained committed to their initial vision, making significant contributions to the FMCG industry and the lives of countless individuals seeking to “LIVE FREE.

The year 1998 was a year of great joy for Dutch and Habro and the consumers. We launched a wide range of pesticides for the consumers to help them get rid of various bugs and insects which were causing havoc in their lives and the consumers welcomed the products with open arms. The Global expansion also happened.

With a resolute commitment to growth and innovation, we extended our product portfolio, introducing an array of new offerings that complemented our existing range. This expansion marked the next exciting phase in our journey, as we embarked on a mission to broaden our horizons and attain our future aspirations.

Diversifying our product line allowed us to cater to a wider audience, addressing a variety of needs and preferences. This strategic move was not merely about quantity but also about enhancing the quality and diversity of our offerings, ensuring that we continued to meet and exceed the expectations of our valued customers.

The D&H Chemicals category was launched. This category launch was major milestone in our journey as it clearly signified our growth and accomplishments over the years while strengthening our reputation of being a consumer oriented company in the market.

We added our first consumer care product to our huge list of consumer offerings. And response from the market inspired us to have a full fledged R&D wing for consumer products development.

This was the year when Dutch and Habro strengthened its hold in the market with the launch of the household category. This in turn enabled us to expand our reach to consumer bases across regions in a faster and much more productive manner.

Dutch and Habro roll out a major breakthrough in the R&D department, concentrating on making the its products even better with focus on helping consumers LIVE FREE. Working with a skilful, consumer-centric and environment friendly approach, Dutch and Habro has been successful in covering all the key points in FMCG and stands tall in the market as a well known brand name. We are growing exponentially in the MENA Region, Asia, US and Europe with the US HQ actively involved with the growth of the Asian business which contributes 40% off the group revenue.

Dutch and Habro, at the forefront of pioneering innovations in their Research and Development department, have achieved a groundbreaking milestone. Their unwavering dedication is centered on perfecting their product offerings while remaining steadfast in their mission to empower consumers to “LIVE FREE.” With a deft and consumer-centric approach, coupled with a strong commitment to environmental sustainability, Dutch and Habro have emerged as a leading name in the competitive world of Fast-Moving Consumer Goods (FMCG).

In their pursuit of excellence, Dutch and Habro have meticulously covered all the key aspects within the FMCG sector. Their products not only meet but exceed consumer expectations, setting a new standard for quality and utility. As a result, they have earned a well-deserved reputation as a trusted and respected brand within the industry.

The company’s growth is not confined to a single region but extends globally. Dutch and Habro’s exponential expansion has seen them making significant strides in the MENA Region, Asia, the United States, and Europe. Notably, the U.S. headquarters has played a pivotal role in nurturing the growth of their Asian business, a region that contributes a substantial 40% of the group’s overall revenue. This international reach and interconnected growth underscore the company’s global influence and its commitment to providing exceptional products and services to consumers around the world.